How to Cut Your Trade Show Costs
Tradeshows can easily be considered one of the most important marketing investments a company can make to promote their products. In...
Breakthrough Blog
Here you will find articles we have written, tips and tricks of the trade, our views on the industry, resources for office and home planning, as well as latest trends in the experiential marketing field!
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Keeping a Consistent Brand Identity at Trade Shows
When designing your trade show booth, it’s critical to present a coherent brand image. Every element in your booth or exhibit (booth...
Making Your Smaller Trade Show Display Stand Out
It’s easy to be dismissive about the idea of a smaller display (let’s consider a smaller display one in the range of a 10 x 10 to a 10 x...
What to Know as an Exhibit Buyer
If you’re newer to the exhibit world, choosing and buying an exhibit can be intimidating. But, if you know what to expect, it can help...
The Basics of Trade Show and Exhibit Marketing
What is exhibit marketing? Glad you asked! Exhibit marketing is all about marketing your products and/or services to different buyers at...
Using Wayfair in Experiential Marketing Events
Most people have been to large extravagant weddings, Bar Mitzvahs, or parties where it looks like Disneyland, or even a pop-up store,...
A Design for a Bedroom in a Galaxy Not So Far Away
Having spaces in your home that show off your personal style and interests is a priority for most homeowners. Those extra touches can...
The Problem with the Experiential Events Industry
There is a foundational problem within the experiential event industry causing immense waste of marketing money. The issue has a domino...
Breakthrough Productions is building custom assets for experiential marketing strategies
This year, the world turned upside-down, and businesses have scrambled to keep the doors open. Even as they’ve adjusted to the new...
Experiential Marketing and Urgent Care
The world is saturated with marketing, from the gigantic billboards lining the highways to the advertisements that pop up on your...
Podcasts and Video content for the Office of 2021
As a business owner and medical professional, you want to be able to grow your practice in the best way possible. It requires increasing...